All Floors: Before and After
Flooring store and installer with a showroom. We rebuilt their website from the ground up. Pick a page, drag the line, then flip through exactly what changed.
How it looks
Pick a page, then drag the line.
Compares the old All Floors home page with the new one built by HollerWeb.
Compares the old All Floors phone view with the new one built by HollerWeb.
Compares the old All Floors hardwood page with the new one built by HollerWeb.
Drag the line, or use the arrow keys, to compare.
What changed under the hood
The parts visitors don’t see but Google does, plus the ones that turn visitors into calls. Flip between the old site and the new one.
Showing: Side by side
Main heading on the home page
Before“All Floors, LLC”
After“Flooring Store & Installation in Mount Sterling”
The biggest heading now says what they do and where, instead of only the business name.
Home page title in Google
BeforeRepeats “Mount Sterling, KY Flooring Contractor” twice
AfterNames the store, installation and town once
A cleaner title reads better in search results and stops wasting space.
Pages on the site
BeforeAbout a dozen pages
After33 pages
New pages for each floor type, installation, the showroom, past work and 17 service-area towns.
Service area
BeforeOne line: “Serving Greater Winchester, KY”
After17 towns across 8 counties, with an interactive map
The old site only mentioned Greater Winchester, even though the store is in Mount Sterling.
Structured data for Google
BeforeNone
AfterStore markup added
Code that tells Google exactly what the business is and where.
Image descriptions (alt text)
Before0 of 2 images described
After12 of 14 images described
Helps Google understand the photos and helps people using screen readers.
Tap-to-call buttons on the home page
Before2
After8, plus a call bar on phones
The phone number is never more than a tap away.
Reviews shown
BeforeNone
After4.7 stars from 13 Google reviews
Real reviews from Google, shown at the top of every page.
Brands named
BeforeNone
AfterKarndean, Mannington, Bruce, Dream Weaver and more
People search for brands they've heard of.
Photos
BeforeGeneric flooring photos
AfterPhotos of their own showroom and floors
Real photos build trust before a customer walks in.
Measured on both sites on October 21, 2026.
A page they never had
The old site had one line about where they work. The new service area page lists 17 towns across 8 counties, with a map you can tap, and full pages for the towns that matter most.
See what we do for flooring stores & installers, and our Website Redesign and Local SEO services.
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